CollectID Evolves Into ZATAP

In a bold, transformative move, the world's leading "phygital" platform collectID officially announces its transition into ZATAP it was first launched in September as a brand new app and brand for consumers. This strategic shift to fully transition into ZATAP to support both business and consumer operations reflects the company's commitment to reshaping the consumer-brand interaction landscape and bringing unparalleled joy to its users by enabling seamless connectivity between the physical and digital realms.




David Geisser, CEO and co-founder of collectID, expresses his enthusiasm for the company's evolution, stating, "From our inception in 2018, to authenticate physical goods in the digital realm, collectID has grown into something more profound. Today, we aim to create a brand that delights customers and is a reflection of our innovative approach to creating physical products. This journey has been possible because of our dedicated team and partners We are looking forward to seeing the positive impact ZATAP has on users and businesses."



Businesses Just One Tap Away From Your Customers



While the ZATAP's B2B operations continued under the collectID name following the announcement of ZATAP on September 1, they are now set to change to operate under the ZATAP Business brand. The change demonstrates ZATAP's desire to provide a unique platform that allows brands to connect with their consumers like never before. The technology assures authenticity of the product and makes every product an engaging storyteller, creating more powerful bonds with customers.



The major part that makes up ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following functions:




Content Management System: Dynamically Add Content, Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services Helping Customers for End Users Strategy Consulting, Help with Content Production & Marketing Execution





ZATAP is poised to set the industry standard for phygital and is paving the way for a future in which products not only authenticate but also captivate. Geisser states, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers: One Tap Away from the ZATAP Experience


ZATAP gives consumers an innovative experience. The app allows users to not only authenticate their products but also to immerse themselves in the stories and experiences each product has to offer.



Features of Owning a ZATAP Product:



Digital Meets Physical ZATAP bridges the gap between the physical and digital worlds by providing users with an immersive experience where customers can unlock unique content and offers as well as rewards and utilize their products in a digital dimension (i.e. gaming on video).




The Authentication System: The application boasts a cutting-edge authentication system, leveraging ZATAP's exclusive technology. The system, which is powered by a combination of encrypted NFC tags as well as blockchain, provides the best security available on the market, allowing users to verify that they are authentic goods with complete confidence.




Tickets: The products can be used as tickets to events and special events, leveraging the power of a product for exclusive access.







About ZATAP



ZATAP is a cutting-edge Product Cloud Platform that redefines the way consumers connect with their favorite brands. Their mission is to create a positive experience for people by bringing physical products into the digital dimension, http://box5172.temp.domains/~gamescap/forums/users/syriahorse7/ creating an immersive phygital experience for consumers and fans. ZATAP has headquarters in Switzerland and New York City, ZATAP collaborates with companies around the world such as Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.